How can elements of visual communication be described?

Visual communication elements can be described as specific components that provide impact within a broader design. This is because these elements, such as color, typography, images, and layout, work together to convey messages effectively and engage the audience's attention. They are not merely decorative but play a crucial role in ensuring that the intended message is communicated clearly and compellingly.

For example, a particular color choice can evoke emotions, while a well-structured layout can guide a viewer's eye through the information presented. Strong visual elements can enhance the overall impact of the design, making it more effective in achieving its purpose, whether it is to inform, persuade, or entertain.

Other options suggest a narrower focus: referring to visual components as merely decorative limits their function to aesthetics, overlooking their communicative role. Describing them as purely functional aspects implies they lack emotional or persuasive qualities, while stating they are general themes of design does not capture the specific, impactful nature of these elements in a given context.